Now the SHOW is the GAME!
Drum Corps International (DCI), the world leader in producing and sanctioning touring marching music competitions, will again broadcast its dynamic and award-winning World Championship television program on ESPN2 Wednesday, Sept. 5, 2007 at 10 p.m. Eastern time / 7 p.m. Pacific time. The program will be presented in part by NAMM, the International Music Products Association.
The television event will be the third prime-time broadcast of the program on ESPN2 since 2005, and will be available to more than 88 million households.
After the initial airing, the two-hour program will be rebroadcast on ESPN2, split into two one-hour episodes first on Tuesday, Sept. 25 at 2 p.m. Eastern time and then on Thursday, Sept. 27 also at 2 p.m. Eastern time.
"Drum Corps International is excited to air our World Championship broadcast for the third year on ESPN2," said Drum Corps International Executive Director and CEO Dan Acheson. "We expect to have drum corps fans new and old tuning in this year to see the incredible achievements and exciting performances of the world’s most elite and exclusive marching music ensembles."
The broadcast, which received higher-than-expected Nielsen ratings in 2006 during its second year on ESPN2, will feature excerpts from the 2007 World Championships hosted the second week of August at historic Rose Bowl Stadium in Pasadena, California. Featured segments will be drawn from the competitive performances of the 12 elite corps competing for the coveted Drum Corps International championship trophy. The telecast also will include "behind-the-scenes" features providing captivating insights, profiles and perspectives of this highly competitive display of world-class athleticism and extraordinary musical talent.
Help us spread the word about the broadcast.
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Band directors, friends, and fans, help us promote the broadcast!
So, you think it's cool that Drum Corps International and competitive marching music will be on prime time television? We do too, but we need your help to spread the word. Below are a series of PDF mini-posters with details about the DCI World Championship broadcast on ESPN2. There's one for each corps being featured on the program. We invite you to print out your favorite corps mini-poster and hang them on your band room walls, inside your school locker, office cubicle, and lunch room bulletin boards. Feel free to drop off a few extra copies to your local music store or other places where people might say "WOW! I need to check that out!"
Here are some other ways to help spread the word:
- Tell your friends and family. Keep them aware that it's coming and again they should understand that its important to YOU.
- Send an email to everyone you know - tell them to tune in. Let them know the date and time in their area.
- Got a blog? Write about it. Let everyone know that it's coming and add a link to: http://www.DCI.org/TV/
Thanks for your support of Drum Corps International's World Championship broadcast on ESPN2. It's an exciting project and we can't wait to see how your efforts will help transform it into an extraordinary television event.
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